Zoko

WhatsApp communication and workflow platform for NGOs & SPOs

Zoko is a WhatsApp Business API-based platform that enables organisations to manage conversations, automate workflows, and support user interactions through structured messaging.

Zoko

Communication and engagement challenges for nonprofits & social purpose organisations

Challenge
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Managing large volumes of user conversations across teams can be difficult

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Communication workflows are often manual and unstructured

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Tracking interactions and follow-ups lacks visibility

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Integrating messaging with operational workflows can require technical setup

Solution
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Platforms like Zoko provide structured interfaces to manage conversations, automate workflows, and streamline engagement through WhatsApp

Key capabilities of Zoko

Core capabilities that support WhatsApp-based communication and engagement:

Shared team inbox

Enables teams to manage and respond to conversations from a central interface

Automation and workflow management

Supports structured communication workflows and automated responses

Broadcast and campaign messaging

Allows sending targeted messages to groups of users

Contact and interaction management

Helps organise users and track conversation history

Integration capabilities

Supports integration with external tools and systems

Analytics and reporting

Provides visibility into messaging activity and engagement

Language

Supports multiple languages depending on WhatsApp configuration and usage.

Pricing for nonprofits

Zoko follows a subscription-based pricing model, with additional messaging costs based on WhatsApp usage.

Platform access

  • Subscription-based pricing plans
  • Access to messaging, automation, and workflow features
  • Pricing varies based on features and usage levels

Messaging costs

  • Based on WhatsApp conversation pricing
  • Charges vary by conversation category
  • Separate from platform subscription

Advanced usage

  • Higher-tier plans with additional features and integrations
  • Expanded automation and workflow capabilities
  • Suitable for organisations with larger communication volumes

Best suited for which nonprofits

Organisations managing high volumes of WhatsApp communication

Teams requiring structured conversation and workflow management

Programmes with ongoing engagement and support needs

Organisations looking to integrate messaging with operational workflows

Teams with moderate to advanced operational requirements

Similar tools

Other platforms used for WhatsApp-based communication and engagement:

Glific
Gupshup
WATI

Frequently Asked Questions

What is Zoko used for?

Used to manage WhatsApp-based communication, engagement, and workflow automation.

Is it suitable for nonprofits?

Can be used for structured communication and engagement use cases.

Who typically uses it?

Communication teams, operations teams, and programme staff.

Does it require technical expertise?

Provides a managed interface, reducing the need for direct API-level setup.

How is it different from the WhatsApp Business app?

Offers structured workflows, team collaboration, and integration capabilities.

Want to learn more?

Visit Zoko

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