Product Management: An Introduction
Course Description
This course introduces PM core concepts—lifecycle, personas, value creation, SWOT analysis, ProdBoK®. Understanding these basics is crucial because they form the foundation for all subsequent product decisions and stakeholder communication.
Tools / Techniques Covered
ProdBoK concepts, SWOT analysis
Prerequisites
None
Difficulty Level
Introductory
Course Includes:
Skill
Product and Innovation
Topic
Product Management
Platform
Coursera
Provider
IBM
Duration of Course
2 Hours
Ratings
4.7 (728 reviews)
Course Language
English
Video Transcript
Yes
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